Digital Business Management Diploma Program Outline
The Digital Business Management program at Kootenay Columbia College of Integrative Health Sciences prepares students for Business Management in the digital world. Students learn about management information systems, digital marketing, web design and e-commerce, and search engine optimization. As well students learn effective business writing, human resources, business finance and bookkeeping, and much more. This enables students to be valuable members of a business team.
Delivery: Online
Length: 43 weeks
Hours: 820 hrs of theory, with an optional 120 hr, 6 week practicum placement
This program is currently under review by the Private Training Institutions Branch (PTIB). We are currently accepting enquiries for this program but not applications at this time. Program start dates and application information will be available in the near future.
- Work in both conventional and digital marketing environments
- Build professionalism in business
- Understand finance and financial topics important to running a profitable small business with working capital management and forecasting
- Build skills in the basic principles of accounting
- Hone skills in written and spoken business communication
- Gain demonstrated knowledge of theories and practices of digital business
- Gain knowledge and skills in SEO and how to use appropriate social media platforms to reach target audiences
- Build understanding of project management and the website planning process
- Get skilled to build a functional website
| Program Module |
|---|
| Strategies for Student Success - 20 hours |
| Computer Essential Skills - 80 hours |
| Effective Business Writing - 40 hours |
| Management Information Systems - 40 hours |
| Business Law - 40 hours |
| Sales and Marketing - 60 hours |
| Business Finance Management |
| Digital Marketing - 40 hours |
| Human Resources - 40 hours |
| Customer Service with Negotiation and Conflict Management - 60 hours |
| Bookkeeping and Accounting Principle and Software - 60 hours |
| Social Media Marketing - 40 hours |
| Web Design and E-Commerce - 40 hours |
| Introduction to Project Management - 60 hours |
| Search Engine Optimization - 40 hours |
| Search Engine Optimization - 40 hours |
| Web Data Analysis - 40 hours |
| Business Feasibility Study (Research) - 40 hours |
| Work Experience Practicum - 120 hours |
This program is currently under review by the Private Training Institutions Board (PTIB). We are currently accepting enquiries for this program but not applications at this time. Program start dates and application information will be available in the near future.
Students must provide proof of one of the following English Language Proficiency requirements:
- For domestic students, a minimum Grade 10 English, or
- For English as a second language students, English proficiency ability (one of the following):
- IELTS 6.0 (with a minimum of 6 in Speaking and
- Listening and no score lower than 5.5 in Reading and Writing), or
- Cambridge English Scale: score of 150 or higher, or
- Cambridge English: Advanced score of Grade C, or
- Cambridge English: Business Vantage score of Grade C, or
- CELPIP: Score of 6 in each module
- TOEFL score of at least 45, or
- TOEIC score of at least 605, or
- PTE score of at least 51, or
- Duolingo English Test score of 80 or higher. Students must provide proof of one of the following English Language Proficiency requirements: Students must also be a graduate of high school or minimum 19 years of age
Graduates will be able to work in a variety of digital business roles such as
- Digital Marketer
- Digital Business Analyst
- Business Developer
- Digital Advertising Coordinator
This program is currently under review by the Private Training Institutions Board (PTIB). We are currently accepting enquiries for this program but not applications at this time. Program start dates and application information will be available in the near future.